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Privacy Policy

This Privacy Policy explains how Advanced Injury Treatment Center ("AITC," "we," "our," or "us") collects, uses, and shares information from and about you when you visit or interact with our website. We are committed to protecting your privacy and ensuring that your personal information is handled in a safe and responsible manner.

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1. Information Collection, Use, and Sharing

Advanced Injury Treatment Center (“AITC”) collects personal information directly from you when you voluntarily provide it through our website forms, email, phone, in person, or other direct communication. This information may include, but is not limited to, your name, email address, phone number, insurance details, medical history, and other information needed to provide care. In compliance with the Health Insurance Portability and Accountability Act (HIPAA), all such data may be classified as Protected Health Information (PHI) and will be safeguarded accordingly. We do not receive your phone number from referral sources or third parties without your direct consent; referral partners are prohibited from sharing your contact information unless you have explicitly authorized them to do so. We will never sell, rent, or trade your information to third parties. Information you provide may be used to coordinate your care, schedule appointments, send non-diagnostic notifications such as reminders via text message (if you have opted in), improve our services, and communicate with you about updates, promotions, or policy changes.

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AITC does not sell or share patient information to 3rd parties for any reason unless necessary for the purposes of Continuity of Care.

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2. Your Rights and Choices

You have important rights under HIPAA and privacy law regarding the information we collect and how we communicate with you. These include the right to:

  • Access and Copies: Request a copy of the personal or health information we maintain about you.

  • Corrections: Ask us to correct or update inaccurate or incomplete information.

  • Deletion and Restrictions: Request the deletion of your data where legally permissible, or place limits on how we use or share it.

  • Communication Preferences: Decide how we may contact you, including restricting or declining text messaging. If you have consented to receive SMS messages, you may revoke this consent at any time by replying STOP to any message or by contacting us directly by phone or email. Replying HELP will provide you with additional information and assistance.

  • Accounting of Disclosures: Request a record of certain disclosures of your information, as required under HIPAA.

  • Concerns or Objections: Raise any concerns about how your data is handled, and we will work promptly to resolve them.

To exercise these rights, please contact us using the information in the “Contact Us” section of this Policy. We will respond as quickly as possible and always in accordance with applicable privacy laws .

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3. Security Measures

We take the protection of your personal and health information seriously and implement strict security measures to prevent unauthorized access, use, or disclosure. In compliance with HIPAA, all Protected Health Information (PHI) collected or maintained by Advanced Injury Treatment Center (“AITC”) is safeguarded using administrative, physical, and technical measures designed to protect confidentiality and integrity.

  • Online Security: We use industry-standard encryption protocols (such as SSL/TLS) to protect information transmitted through our website. Access to electronic systems that store or process PHI is restricted to authorized personnel only and requires secure authentication.

  • Offline Security: Physical access to servers, devices, and records is limited to staff who require the information to perform their duties (such as scheduling, billing, or care coordination). All employees are trained on HIPAA requirements and our internal data privacy policies.

  • SMS/Text Messaging Limitations: While we may use text messaging for appointment reminders, scheduling updates, or other non-diagnostic notifications, SMS is not considered a fully secure communication channel under HIPAA. By consenting to receive text messages, you acknowledge and accept this risk. No diagnostic details, treatment notes, or sensitive medical records will ever be transmitted via SMS.

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4. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to improve functionality, personalize content, and analyze website traffic. A cookie is a small text file stored on your device that helps us recognize you as a returning visitor and tailor your experience.

Types of cookies we may use include:

  • Essential Cookies: Required for the website to function properly and cannot be disabled.

  • Performance and Analytics Cookies: Help us understand how visitors interact with our site so we can improve usability and performance.

  • Functional Cookies: Enable additional features and personalized settings.

You can manage or disable cookies through your browser settings, though some site features may not function as intended if cookies are turned off. Importantly, we do not combine cookie or tracking information with Protected Health Information (PHI). Any PHI you provide (e.g., through forms, calls, or in-person visits) is stored and protected separately in compliance with HIPAA.

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5. Third-Party Links

Our website may contain links to external websites or resources operated by third parties. Please note that Advanced Injury Treatment Center (“AITC”) is not responsible for the privacy practices, security standards, or content of those external sites. If you choose to visit a third-party website, any information you provide will be governed by that site’s privacy policy and not by ours. We strongly encourage you to review the privacy policies of any external websites before submitting personal or health information. For your protection, we do not transmit Protected Health Information (PHI) to third-party websites through these links.

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6. Surveys and Contests

From time to time, we may invite visitors to participate in surveys, promotions, or contests through our website. Participation in these activities is completely voluntary, and you may choose whether to provide the information requested. Any information collected will be used solely for the stated purpose of the survey or contest, such as analyzing results or awarding prizes. We will never request or collect Protected Health Information (PHI) through surveys or contests. Information provided in these activities will not be sold, shared, or used for purposes unrelated to the specific activity.

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7. Text Messaging & SMS Communications

We may use text messaging (SMS) to provide appointment reminders, scheduling updates, and limited non-diagnostic notifications. Text messages will never include detailed medical records, diagnostic information, or other sensitive Protected Health Information (PHI). Your mobile phone number must be provided directly by you; referral sources, providers, or third parties are prohibited from supplying your number to us without your explicit authorization.

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We respect your privacy and comply with the Health Insurance Portability and Accountability Act (HIPAA). We will not contact you by text message unless you provide direct consent. Text messaging is used only for non-diagnostic purposes (e.g., appointment reminders, scheduling updates) and will never include sensitive medical details. While we take steps to protect your information, please understand that SMS is not a fully secure form of communication; by consenting, you acknowledge and accept this risk. Message and data rates may apply. Message frequency may vary. You may revoke your consent at any time by replying STOP, or request assistance by replying HELP.

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8. Changes to This Privacy Policy

We may update or modify this Privacy Policy at any time to reflect changes in our practices, legal requirements, or regulatory obligations. Updates will be effective immediately upon posting to this page unless otherwise stated. In the event of significant changes, we will provide notice through our website, by email, or via another appropriate communication method. We encourage you to review this Privacy Policy periodically to remain informed about how we protect your information and your rights.

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9. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy, your rights, or our data practices, you may contact us at:

Advanced Injury Treatment Center

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